Inception is a leading next-generation immersive (VR/AR) content network, combining unique proprietary technology, a best-in-class creative studio, and a cross-platform destination app. Inception has received a strategic investment from RTL Group and is the VR/AR arm of the Group. Inception creates publisher, branded and original content, working with partners and clients like Pitchfork, Time Out, Cisco, Grey Goose, and Google.

Inception launched in October 2016 and has apps for Oculus Rift, Oculus Go, Samsung Gear, iOS, Android, Google Daydream, HTC Vive, Microsoft MR and Sony PS. It has over 1 million downloads and a vibrant community of active daily users.

VR and AR add amazing potential to video and other content opportunities and provide engaging ways to connect with audiences. Inception brings you technology that connects you with your audience using the new immersive and engaging methods that AR and VR bring.